CX Insights - Trend Watch - Automotive Industry (ICYMI December 2024)
| WICKEDLY DEFYING GRAVITY (AND EXPECTATIONS)
Just when you thought 2024 would be another year of "wait and see," the automotive industry said, "hold my motor oil" and delivered some jaw-dropping numbers. While policy makers were busy playing hot potato with tariffs and EV subsidies, U.S. consumers pushed new-car sales to a five-year high of 15.9 million units. Take that, uncertainty!
Speaking of defying expectations, Clone decided that walking and talking robots shouldn't just be confined to sci-fi movies. Their new humanoid robot is available for pre-order, proving that the future isn't just knocking on our door – it's doing a full choreographed dance routine on our doorstep!
| YOUR CAR IS BECOMING A GENIUS (AND IT'S SHOWING OFF)
BMW's taking the "go big or go home" approach quite literally with their new panoramic infotainment system. It's so impressive, you might forget you're in a car and not at a drive-in theater (minus the awkward teenage romance, thankfully).
Meanwhile, Michelin's giving tires a voice with their RFID-enabled smart rubber. That's right – your tires can now tell when they're feeling a bit flat. Next thing you know, they'll be asking for spa days and rotation vacations!
| WINTER IS COMING (BUT YOUR CAR DOESN'T CARE)
Genesis just dropped their hot new metal-coated windshield that defrosts faster than your morning Instagram scroll. Winter mornings just got a whole lot less ... well, wintery. It's like having a tiny sun god living in your windshield.
And let's not forget Mercedes-Benz, whose solar paint is revolutionizing the electric game. They're treating battery innovation like the season finale of your favorite show – full of surprises and technical plot twists that nobody saw coming.
| SNEAK PEEK: CES 2025
Word on the street is that CES 2025 is about to make AI look like the most popular kid at the tech prom. But as of this writing, not all details are out so we cannot wait until next month’s blog to share the “best of CES 2025.”
That's your roundup of the month, folks! From talking tires to genius windshields, the future of mobility is looking smarter than a PhD student hopped up on espresso. Keep your sense of humor in the glove compartment – you're definitely going to need it for next month's CES coverage!
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